Rationing and World War II had a huge effect on fashion and wedding attire during the 1940s. The ‘Make Do & Mend’ campaign by the government led to a flourish of creativity by the fashion conscious women affected by the rationing. When it came to weddings women often made their own dresses using fabric not subject to rationing or easily available fabric commonly used like parachute silk, re-worked old dresses, pooled coupons with other women and even wore dresses [...]
As with every era, the 1940s featured a particular silhouette that women could create through their clothing. During this decade, it was popular to have wide padded shoulders, contrasted with a nipped-in waist. Full hips were accentuated with clothing in order to achieve the hourglass look. During and after the Second World War, clothing was more practical, and this included reusing other materials due to the rationing that also had an impact on the availability of fabric. Dresses and Skirts Partly [...]
Fashion in the 1960s very much reflected the social justice movements that were happening at the time, breaking out of many previous fashion trends. Whilst the early 1960s were more conservative and classic in their style and design, they later became the precise opposite. Bright colours and psychedelic tie-dye swirls were all the rage, with flowing fabrics such as tunics and capes becoming popular. It was the age of the mini-skirt and women’s liberation meant more freedom with clothes [...]
In the 1930s, women’s fashion saw a lot of changes, sparked by The Great Depression. Low economy meant that women were looking for ways to save money and look good, and it was during this time that factory-made clothes became more popular that tailor-made outfits. Less expensive fabrics were more common, such as cotton, and crepe and other crinkled fabrics, as well as the use of zips rather than buttons. At The Vintage Pattern Shop, we stock a lovely [...]
Known as the fabulous fifties, this post-war era had a positive energy, increased economic prosperity, and a ‘baby boom’. It is also considered a time where the concept of a teenager was born, meaning fashions were developed with youth culture in mind. Today we will look at 1950s fashions and the vintage sewing patterns we have, so you can recreate these styles for yourself.
There’s something so romantic about vintage fashion and the way it can bring glimpses of a lost time into the present day. Luckily for the fashion geeks among us, none of the killer looks from the past are ever entirely lost! Vintage styles are always coming back into fashion to the point where certain prints such as floral and gingham have become timeless statements in the fashion world.